Mahindra's Bolero Pick-up range reached 1.5 lakh units in domestic sales.

Mahindra has been selling LCVs (Light Commercial Vehicle) in India since a very long time. The company has been the market leader in the pick-up segment over a decade. Mahindra has been crossed 1.5 lakh unit milestone by selling over 1,62,000 units in the 2018-19 fiscal year compared to the 1,49,121 units in the previous year, 

The Mahindra Pickup range consists of brands such as the Bolero Maxi Truck, Bolero Pik-up, Bolero Camper, & Imperio. Mahindra Pick-up range priced at a range of Rs. 6 lakhs to Rs.8.5 lakhs based on models. Grows by 9% capturing 58% market share in the 2 to 3.5 T LCV category.

Bolero Maxitruck Plus.

The Bolero Maxitruck Plus is an entry level Pick up aimed at the transportation needs of load stand operators and traders across India to ensure last-mile connectivity. It comes equipped with the tried and tested 2.5-litre m2DiCR engine with 63 BHP (46.3 kW) power and 195 Nm of torque.

Bolero Pik-up.

This is the flagship model of Mahindra Pick up range and comes with a payload capacity of 1,700 kg and 2765 mm (9 ft) of the cargo deck. Bolero Pik-up comes powered by the 2.5-litre m2DiCR engine produces 70 HP (52.2kW) and offered in 2WD, 4WD, CBC, and CNG variants.

Bolero Camper.

he Bolero Camper is a double cabin Pick-up which is powered by the same  2.5-litre m2DiCR engine and is available in 2WD, 4WD and Gold versions. Bolero Campers are popular among infrastructure companies, contractors & builders across the country.

Imperio.

The Imperio is a premium pick-up and it resembles the SUV presence. This Pick-up uses the same  2.5-litre m2DiCR engine produces 75 BHP and 220 Nm of torque. It also comes with features such as Fuel Smart technology, brakes with LSPV & telematics compatibility.

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